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Wednesday, February 19, 2014

Changing World of VFX

Sandra Bullock as Ryan Stone in Gravity.

The advancement of technology has significantly changed the way film and television visual effects are being displayed. People are demanding a more real life experience from their film and television shows. 

Visual arts pioneer John Dykstra is known for his visual effects work on Star Wars, Spiderman 2, and Star Trek. He is being honored with VES’ Lifetime Achievement Award. Dykstra believes the story determines if the visual effects are good or bad because VFX must blend in with the emotional aspect of the story. To make animated characters believable, they must be brought to life by the persona of the animation director and/or the actor that is playing the animated character. Animated characters like Sandra Bullock’s character in Gravity is an example of how an animated character has come to life.

These high demand VFX require more pre-planning to meet the demands of a tightening budget and schedule. VFX producer on Star Trek Into the Darkness, Luke O’Byrne stated that there was not a perfect recipe for a VFX film business model. The more information you have, the better prepared you are. You can’t put out all the fires before they start, but you can do your best to avoid them.


Over recent years, there has been a debate about who drives motion picture capture-based performance (mocap) especially over characters like Gollum (Lord of the Rings) and Cesar (Rise of the Planet of Apes), both played by Andy Serkis. Mocap should be based on the actor’s performance, but there are a lot of technical aspects to mocap that can make the process complicated. More mocap characters are being used in films like The Hobbit: The Desolution of Smaug where there were digital doubles for hobbits, elves, humans, and orcs.

As a graduate of Full Sail University, I am looking forward to ever changing trends in VFX caused by the advancements in technology. It is exciting to learn and see how we can take the imagination from our minds, and put it out in the world for others to see. Thanks to technology, we are constantly pushing the boundaries of imagination, and requiring personal interaction with stories and its characters. It will not be long before we can stand the middle of the film and/or television show that we are viewing. Just imagine being able to have a lightsaber duel with Yoda standing on the bridge of the U.S.S. Enterprise, or playing chess with Doctor Spencer Reid. You are only bound by the limits of your imagination. Being able to live the full experience thanks to advancements in technology and VFX. That is a day that I look forward to.


Saturday, February 15, 2014

Understanding the Producer’s Business

The Producer's Business Handbook 

Abel Ferrara, American screenwriter and filmmaker, once said, “Most filmmaking is about shaking hands and just starting.” Most people do not think or understand what needs to be done before a filmmaker gets to the shaking hands portion of the filmmaking process or what an executive producer is or does. To put it simply, the producer is the businessperson behind the web series, film, and/or television series. This is the person that obtains the funding, creates the business plan and the budget, and is responsible for every aspect of the filmmaking process. To get the reel rolling, the producer must plan on how much funding he or she needs, whom would be a potential investor(s), how to approach the potential investor(s), and obtain the funding. The bottom line is without funding there is no web series, film, or television series.

When I was creating a business plan for my final project at Full Sail University, my business plan was for a film production company. From my research, I had some knowledge on what a production company does. I did not truly understand it until I read the book entitled The Producer’s Business Handbook The Roadmap for the Balanced FilmProducer (third Edition) by John J. Lee, Jr. and Anne Marie Gillen. This book provided a more in depth view of a film production company including sources of funding, production incentives, Internet marketing, and entertainment law. This edition also provided access to spreadsheets including greenlighting worksheets, activity and cash flow projections, and target audience analysis. The chapter on funding included obtaining funding in both inside and outside of the United States. The best feature of the book was that it was written so that anyone could understand its content. By reading this book, I had a valuable understanding of the film production company and the producer, and was able to write a better business plan than I would have without it.  I highly recommend this book to all filmmakers.